EMAIL ADDRESS :

FLPETSA@gmail.com

2024 Schedule

DAY 1 (THURSDAY) : 22ND AUGUST 2024
Social Hours Movie + Drink at the Floridays Resort Pool  

3-5pm

Check-In and Social Hour!

rookery bay

5-6pm

KEYNOTE:

Beth Stultz-Hairston

Beth Stultz-Hairston has worked in the pet industry for nearly two decades and began her career with Pet Sitters International (PSI), the world’s largest educational association for professional pet-sitting and dog-walking businesses, in 2004. She has served as the PSI President since 2020. Beth is also the editor of Pet Sitter’s World magazine and author of The Professional Pet Sitter’s Startup Guide. She has also written for multiple pet-related blogs and publications. She regularly writes for The PSI Blog and was awarded the Certificate of Excellence from the Cat Writers Association and selected as a 2017 Muse Medallion winner. Beth received her B.A., English, from the University of North Carolina at Chapel Hill. She pursued her studies in compassion fatigue through Divine Mercy University and Regent University. She is a member of Green Cross Academy of Traumatology and has obtained certification as both a Compassion Fatigue Educator and Compassion Fatigue Therapist.

beth_stultz_hairston_web

6pm

Dinner Groups

Opportunity to find friends and build community with other pet professionals over dinner at one of the many amazing local restaurants!Di

naples fl
DAY 2 (FRIDAY) : 23RD AUGUST 2024
9-10am
Welcome + Intros for ALL

10-11am

Shannon Hendon – Ocala Pet Sitting 

Building Bonds: Unleashing the Power of Friendship in Networking

Embark on an inspiring session exploring the transformative power of networking. Discover how fostering genuine connections unlocks your true potential and supports you through the highs and lows of entrepreneurship. Join Shannon Hendon, owner of Ocala Pet Sitting, on an inspiring exploration as she reveals the far-reaching impact of cultivating a supportive network for personal and professional growth.

Shannon Hendon - Ocala Pet Sitting LLC

1030-1130am

Michelle Kline

Incorporating Value Differentiators in Your Pet Care Business – Launch a Blue Ocean Strategy

Competing with your competitors leads to a race to the bottom of the lowest possible price. Instead, we need to bring a value differentiator to the market, which will allow us to compete on VALUE instead of price with our target clients. In this session, we will cover how to get your business to compete on value by bringing “Blue Ocean Strategy ” into your marketplace and aligning it with your target market.

 
Michelle Kline - DogCo Launch

1130-12pm: Speed Networking
12pm-1pm: Lunch + Expo

1pm-2pm

Collin Funkhauser

Facing Fear

Fear both motivates us to do things we never thought possible and blocks us from accomplishing our goals. Fear humanizes the people around us and helps us connect deeply with others. Learn how to embrace fear and navigate the uncertainties we all face in our lives and in running a business. Dare to lead and continue doing amazing things, in spite of the fear you face.

Collin Funkhouser - Pet Sitter Confessional

2pm-3pm

Beth Cotell and Pam Ahart-Steward

Self Care Means Business!

florida orange dog paw icon

3pm-4pm

Jenn Grady

AI Unleashed: Revolutionizing SEO in the Pet Industry

 

In the digital age, staying ahead in the competitive pet industry demands innovative strategies, and “AI Unleashed: Revolutionizing SEO in the Pet Industry” is designed to address this need. This presentation delves into the transformative power of Artificial Intelligence (AI) in optimizing Search Engine Optimization (SEO) for pet businesses.

florida orange dog paw icon

4-5pm

Skarlet Rockwood

Beyond Content: Crafting a Social Media Strategy That Converts

 

Are you ready to take your social media game from just posting pics to actually getting some real love for your business? We’re diving into the nitty-gritty of turning those likes and follows into customers who can’t wait to buy what you’re selling. It’s all about making connections, understanding what makes your audience tick, and using those insights to tweak your social media plan into a lean, mean, customer-converting machine. No matter if you’re a pet biz pro or just starting to dip your toes into the digital world, this session’s packed with easy-to-follow tips and strategies to amp up your social media impact.

Skarlet Rockwood - FUR Social
DAY 3 (SATURDAY) : 24th AUGUST 2024

9-9:30am

Welcome

9:30am-10:30am

Networking Event

rookery bay

1030-1130am

Anne Marie – Tiny Paws Bookkeeping

 

Do you struggle with cash flow?  Wed to find ways to limit your spending? Struggle with setting a realistic budget? We will explore proven strategies for meeting your goals without facing burnout.

Anne-Marie-Kaden---Tiny-Paws-Bookkeeping-Florida-Pet-Sitters-Assoc

1130am-12pm: Networking
12pm-1pm: Lunch + Expo

 

1pm-2pm

Kim Ottone Tank + Doug Keeling

Hiring Panel & Staffing Q&A

Kim Ottone Tank - Staffingstrings

2pm-3pm

Morgan Weber

Unleashing Success: The Power of Culture

Uncover the secrets of business success! Values are not just words on a wall, but guiding principles that influence every facet of your business. From decision-making, employee engagement and retention, and customer satisfaction, a business’s culture can inadvertently lead to stagnation or decline. Discover the unique ability of authentic values and impactful culture to unleash success in every facet of your business.

Morgan-Andenas-Weber-Speaker

3pm-4pm

Rookery Bay

rookery bay

4pm-5pm

Dr Ivory Council

Eco-Conscious Solutions for your Pet Services Business

“Beyond Content: Crafting a Social Media Strategy That Converts’ ‘ is all about taking your social media game from just posting pics to actually getting some real love for your business. We’re diving into the nitty-gritty of turning those likes and followers into customers who can’t wait to buy what you’re selling. It’s about making connections, understanding what makes your audience tick, and using those insights to tweak your social media plan into a lean, mean, customer-converting machine. No matter if you’re a pet biz pro or just starting to dip your toes into the digital world, this session’s packed with easy-to-follow tips and strategies to amp up your social media impact.

Menoka Damaren​